Digital Marketing 101: Messaging, Media, and Impact for Your Small Biz

Join Kirstyn Flood, an expert communications professional, for Intro to Digital Marketing: Messaging, Media, and Impact for your Small Biz! Kirstyn brings 10 years of experience in the nonprofit, public, and private sectors.

This engaging, in-person workshop will teach you the power of digital marketing for your small business. Discover how to craft compelling messaging that resonates with your audience, explore different media channels to reach potential customers, and understand the impact of your marketing efforts.

This workshop will feature:

• An overview of social media, newsletters, press releases, and AI
• Understanding your brand, tone, and voice
• Lessons in copywriting and crafting compelling messages
• Lessons in building and executing a digital campaign
• Following up after making a splash

You’ll receive useful templates to continue your journey. Don’t miss out on this opportunity to take your small biz to the next level!

Check-in begins at 11 am. Light fare and refreshments will be served. Please note: the exact venue is TBA, but the workshop will be held in Laurel, Columbia, College Park, or Silver Spring, MD.